Creative Direction Archives • El Gato Productions

YANG SHEN

YANG SHEN Traditional Chinese Medicine studio. Illustration in Chinese watercolor style for the street window of Yang Shen, a Traditional Chinese Medicine practice in Menorca. Mataró 2026 Creating art for wellness spaces means more than aesthetics—it's about translating philosophy into form. Yin and Yang. The five elements. Energy that flows, settles, and heals. To create… Read More

BO FESTIVAL

BO FESTIVAL VISUAL IDENTITY Visual Identity, branding, web & graphic design and motion graphics for BoFestival. Barcelona, 2023 STORY BoFestival is a place where artistic experiences happen, of diverse characters, multi-sensory, site-specific, intercultural, interdisciplinary, intergenerational, in dialogue with nature, places, people and everything that inhabits a territory. BoFestival is organized by Marine Budin and Marcela… Read More

FLASH

FLASH VISUAL IDENTITY Visual Identity, branding, web & graphic design for FLASH. Barcelona, 2023 STORY FLASH THE FIRST VIRTUAL MUSEUM OF LIVING ARTS IN THE PUBLIC SPACE. Flash is the first virtual museum of living arts in public space. We invite artists capable of generating a sensitive, unusual, original, political or poetic experience, to interact… Read More

CARNIVAL 2022

CARNIVAL 2022 ADVERTISING CAMPAIGN DESIGN Development and design for the official campaign of the Carnival. Mataró 2022. STORY The Department of Culture of Mataró commissioned me to develop and design the official image of the 2022 Carnival. In addition to creating the illustration of the poster, I took care of the preparation of large formats… Read More

CIRCOCENTRICA FESTIVAL

CIRCOCENTRICA VISUAL IDENTITY CIRCOCENTRICA CONTEMPORARY CIRCUS FESTIVAL, ROME For 3 consecutive editions I have been responsible for the visual communication of the Circocentrica Contemporary Circus Festival in Rome. STORY Held at the CSOA La Torre in Rome, Italy, Circocentrica has been an important national and international meeting point for contemporary circus artists and a great… Read More

CODEX ALIMENTARIUS – THE FOOD WE EAT

CODEX ALIMENTARIUS - THE FOOD WE EAT MIXED MEDIA ANIMATION Video For Codex Alimentarius’ 50th Anniversary at FAO, Rome 2013 Food is a sensitive commodity, which has travelled around the world since ancient times. We might not always know where it comes from, but we expect it to be available, safe and of good quality.… Read More