CIPAC

VISUAL IDENTITY

Branding, graphic design and photography for CIPAC, Centre de Investigació de les Arts del Circ. Barcelona, 2023

STORY

The Esplai de Circ Cultural Association is a group of trainers and artists who want to spread and promote circus arts in all its manifestations through organization and planning of events, acts and, especially, circus training courses.

At the end of 2021 Esplai de Circ launched a new project: CIPAC (Circus Arts Pedagogical Research Centre), with the intention of researching circus pedagogy and expanding the training of trainers.

At the end of 2022 the CIPAC team called for designers to create its brand identity. I answered the call and felt very priviledged when the team told me that I made it through the selection process and was chosen to create the CIPAC’s Visual Identity!

When designing the logo, I looked for a design that would recall the world of circus, being playful and easy to read at the same time.

When the logo was set, I designed the templates for the pedagogical content, mail signs, and Instagram posts.